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Rise of AI performers triggers concerns about human actors_我的网站

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The Girl Who Was Fired
    The Girl Who Was FiredA virtual AI actress has gathered massive followers and stirred widespread heated debate on Chinese social media - unlike conventional celebrities, this breakout star is entirely artificially generated.
Fang Taozi, an AI-generated character who stars in the hit AI short drama series The Girl Who Was Fired, has posted lifestyle vlogs, launched social media accounts, shared her breakfasts, workouts and pets, landed brand deals and has a fanbase.
Since the drama debuted on short video platform Douyin on June 12, it has accumulated 200 million views. Fang's Douyin account has attracted more than 400,000 followers.
Fans interact with her as if she were a real celebrity, creating fan edits, discussing fictional relationships and building a community around her imagined life.
This raises a question that has become increasingly urgent for the entertainment industry: Does Fang Taozi represent the first generation of AI celebrities? The answer depends on how "celebrity" is defined, said Zhang Peng, a cultural researcher and associate professor at Nanjing Normal University, in an interview.
If celebrity status is measured by public attention, emotional connection and commercial value, Fang appears to meet many of the criteria. She has fans, a personal brand and even advertising opportunities. 
Whether AI can truly become stars depends not on the technology itself, but on their ability to forge genuine emotional connections with audiences and sustain their appeal over time, added Zhang. 
However, Shi Wenxue, a Beijing-based cultural critic, argues that AI stars have indeed emerged, but they should be viewed as part of the broader lineage of virtual idols.
From the 1958 US virtual musical group Alvin and the Chipmunks to Hatsune Miku, Luo Tianyi and the hyper-realistic digital human Liu Yexi, virtual performers have existed in various forms for decades. 
From the perspective of how she is created, Fang Taozi represents a technological advance. Her emergence is largely a product of the current economic environment of the film and television industry.
The rise of AI performers has also triggered concerns among human actors, especially those working in smaller productions.
Human performers bring personal experience, emotional interpretation and unpredictability - qualities that remain difficult to reproduce. But for industries that require large volumes of affordable content, AI characters offer obvious advantages: They do not age, can work continuously and can be customized for different audiences.
AI short dramas are cheaper, faster and free from the risks associated with human performers, raising concerns over the future of lower-level entertainment jobs in areas such as short dramas, advertising, background acting and voice work, said Zhang.
In Shi's view, beneath the debate lies a familiar tension: technological efficiency versus the threat of displacement for human workers.
The question is not whether AI will completely replace actors, but which parts of acting and entertainment can be automated, he noted.
Rather than presenting an AI figure only as a digital image, Chinese platforms appear to be building complete entertainment ecosystems around AI characters, including dramas, social accounts, fan interactions and commercial partnerships.
China's AI stars have grown out of the audience's desire for emotional companionship, while Hollywood's AI experiments have been shaped by industry battles over efficiency and costs, noted Zhang. 
According to Shi, Fang Taozi's sudden popularity is, in many ways, a reflection of audience psychology. Whether they are moviegoers, fans or casual viewers, audiences have grown weary of formulaic content, scripted fan service, predictable performances and fragile celebrity personas. An idol like Fang Taozi offers an alternative: She cannot be involved in scandals, play diva or break character, and her persona can be adjusted to meet audience demands. But the model also comes with risks, particularly the limitations of its creators and the potential for excessive commercialization.
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自去年圣诞前夕被任命以来,佩雷拉带领狼队从倒数第二到保级成功,更是45年来首次在联赛中双杀曼联。

二 | TA的一篇报道《佩雷拉如何拯救狼队:战术明晰、处理问题球员以及在酒吧与球迷交流》指出了他成功的关键。



简化体系,明确职责

对佩雷拉而言,接受球队后发现狼队最大的问题在于缺乏信心,球队的心态极其脆弱。他解决这个问题的主要办法是让战术明晰,消除球员们对自己职责的任何疑虑。 从他的首次训练课开始,佩雷拉就简化了战术,勾勒出一个更直接的体系,并把球员放在他们感到舒适的位置上,不过马特-多尔蒂成功改踢三中卫体系中的右中卫位置是个例外。

狼队的工作人员说道:“佩雷拉并没有采用什么‘灵丹妙药’ 或单一的诀窍来扭转球队的状态,但一些小的改变,比如让球员们同时一起用餐,以及恢复主场比赛前在酒店住宿的安排,以一些细微的方式恢复了一些失去的纪律。”

工作人员表示,佩雷拉在训练场最大的影响是他的计划更加明晰,并且凭借他丰富的经验树立了一定的权威,这妙地为俱乐部带来了一种纪律性。

同时,佩雷拉非常关注球员心态。他召开了一些全队会议,强调他对球员能力的信任,以及遵循他的计划将如何帮助他们重新发挥出实力。他还举行了一系列的一对一会议,在会议中,他挖掘个别球员心理上的任何缺陷,并试图加以修复。



铁腕整治问题球员

在1月6日主场0-3输给诺丁汉森林的比赛中,勒米纳作为替补表现不佳,之后佩雷拉将他排除在大名单之外。虽然他允许勒米纳继续和队友们一起训练,但他明确表示,不希望一个心思不在球队的有经验的球员留在这里。

佩雷拉对克雷格-道森也采取了同样坚定的立场。这位34岁的后卫不在他的一线队计划中,所以,虽然没有纪律问题的迹象,但佩雷拉不希望一个心怀不满的资深球员留在球队里,可能影响团队的情绪,明确表示他在狼队的职业生涯实际上已经结束了。虽然道森在今年夏天合同到期前仍将是球队的一名带薪员工,但自从2月初转会窗口关闭后不久,他就被免予参加训练了。

工作人员认为,排除任何这样的潜在干扰因素,确保了球队能够保持专注,尽管转会窗口的开启确实给保级之路带来了唯一的真正波折。



从酒吧到未来

佩雷拉在职业生涯的大部分时间里都在等待进入英超联赛的机会,并且两次险些错过埃弗顿的主教练职位,但他已经成为了狼队球迷中的传奇英雄,这得益于他经常在当地酒吧与球迷们交流的习惯。预计狼队将在今年夏窗结束后,和他进行新合同的谈判。对于佩雷拉来说,巩固自己的地位还为时尚早。然而目前,他正沉浸在球迷的崇拜和尊重之中,他恢复了球队的权威和战术明晰度,拯救了一个原本即将失控的赛季。

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Published on:20:07:06